Category Archives: Marketing

Social Media Is Not For Marketing

I’m really happy that I’m starting to see articles questioning the marketing value of social media. I’ve been using social media for over a decade, since before people used the term ‘social media’. As I say in my Twitter bio, I ‘live on the internet’. I’ve met my wife on the internet, and so on, [...]

The Dark Side.

I love technology. It’s what allows us to have the awesome existence we live – from the wheel to a quad-core Xeon, all this technology is what enables human civilisation. All properly designed technology is morally neutral. Like a hammer, it just is – neither inherently good or bad, since moral judgements like that derive [...]